ICO hails action to stamp out illegal advertising cookies
The Information Commissioner’s Office has provided an update on its action to tackle cookie compliance, which the regulator insists has…
adtech
Condé Nast fingers IAB consent tool after cookies fine
Publishing giant Condé Nast has blamed the IAB’s Transparency & Consent Framework – developed by the industry body to help…
Guardian scraps cookies for ‘privacy first’ ID strategy
The Guardian is ramping up its online advertising services to embrace a “privacy-first” model, as it ditches third-party cookies to…
Google faces fresh threat to break up adtech business
Brussels’ latest €2.95bn (£2.56bn) fine against Google might not make much of a dent in the tech giant’s predicted €190bn…
Google monopoly ruling: Anticlimatic or cataclysmic?
As the dust settles on the US court ruling that Google will not have to sell its Chrome web browser…
Mediaocean promotes ‘lifers’ to drive global expansion
Omnichannel adtech giant Mediaocean, which handles over $200bn worth of annualised adspend and recently signed up Interpublic Group, Omnicom, and…
ICO calls for online ad giants to build privacy-first tools
The Information Commissioner’s Office has launched a consultation on a new enforcement approach designed to unlock privacy-preserving alternatives to the…
Global drafts in chief to drive data and adtech overhaul
Media and entertainment giant Global, whose business stretches from commercial radio to outdoor advertising, is aiming to bolster its data,…
Another day, another multi-billion pounder hits Google
Google is facing yet another multi-billion pound legal challenge in the UK, with fresh claims that the tech giant has…
ICO set to relax PECR rules to boost online advertising
The Information Commissioner’s Office is considering relaxing the consent requirements that cover online cookies, text, email marketing and telemarketing as…