Brown-Forman gives liqueur brand to Communicator
Communicator, the Shoreditch agency which works across social, digital and direct marketing, has won the account for black raspberry liqueur…
agency news
Unicef UK hands Manifesto digital marketing brief
Unicef UK has awarded its entire digital marketing account to Manifesto, having initially appointed the agency to create an audience and…
Microsoft makes play for creatives with iMac rival
Microsoft is aiming to break Apple’s strangehold on the creative industries with the launch of two computers – an updated…
Rapp retains ScottishPower for smart meter roll-out
Rapp has beaten off all-comers to retain ScottishPower’s UK domestic and SME direct marketing account, which it has handled since…
Partners opens lab to bring customers into agency
Partners Andrews Aldridge is further bolstering its use of technology by setting up a research and user test lab designed…
Burn boosts digital offering with agency acquisition
Brand response agency Burn, set up by former Black Cat duo Julie Cheetham and Guy McConnell, has expanded its digital…
Now brings in Fuel chief Wall to launch data unit
Now, the agency co-founded by former Rapier executive creative director John Townshend, is beefing up its data analysis function by…
Cello shake-up sees CRM agencies rebranded Signal
The Cello Group is pooling three of its marketing agencies – Tangible, Blonde Digital and Instinctiv – and rebranding them under…
Hertz shuns media agencies to appoint NetBooster
Car rental giant Hertz has ignored the advances of traditional agencies to appoint digital performance marketing specialist NetBooster to handle its…
Grey taps into WDMP team to launch DM operation
Grey London has moved to fill the whole in its CRM expertise, created by the decision to dispense with the…