Accenture Interactive scoops the account from heaven
Accenture Interactive can now boast it has God on its side in its fight against the big marketing groups after…
agency news
Merkle hires M&A specialist to ramp up acquisitions
Dentsu-owned data-driven marketing agency Merkle has signalled its intention to carry on spending by appointing its first head of mergers…
Trefor Thomas steps down at Lida for fresh challenge
Lida chief creative officer Trefor Thomas has decided to call it a day after just 18 months in the role…
Blueberry Wave launches in-house training academy
Data specialist Blueberry Wave is attempting to tackle the skills shortage by joining forces with the IDM to launch its…
Mike Cavers steps down from WDMP for new horizons
Mike Cavers is stepping down from his role as executive creative director at WDMP after just over two years to…
William Hill hands Celerity customer engagement task
Bookmaker William Hill is overhauling its marketing activity by appointing Celerity to boost customer engagement and deliver better results by…
Georgiades and Arbour land top roles at Wunderman
Wunderman is continuing to strengthen its senior team with a double appointment, bringing in former adman turned digital champion Greg…
Unlimited Group pools insight shops into Walnut brand
The Unlimited Group, the company behind company behind TMW, Prophecy, Nelson Bostock and 18 Feet & Rising, is continuing to…
Ikea to ditch Lida after seven years on loyalty business
Lida is set to lose its grip on the Ikea loyalty account – which it has held since July 2010…
Big Dog sucks up Vax work as brand plots expansion
Floor cleaning brand Vax has hired Big Dog as its lead creative agency, following a competitive two-way pitch, as part…