Bluefrog closes as founder slams charities’ AI obsession
Bluefrog Fundraising, the third sector agency which can trace its roots back nearly 28 years, is shutting up shop after…
artificial intelligence
Global adspend takes a whack as Trump volatility bites
US president Donald Trump’s vow to make America wealthy again with his erratic tariffs has backfired for the global advertising…
ICO vows to tackle emerging AI tech ‘to protect public’
The Information Commissioner’s Office has insisted it will step up its supervision of AI and biometric technologies, “so people can…
Doom to boom: GenAI ‘boosts revenue, jobs and pay’
The rise of AI has proved the doom-mongers wrong once more, and, instead of wiping out millions of jobs, the…
WPP Media fires its first salvo in war for AI domination
Just days after the agency’s official launch, WPP Media has unveiled a proprietary data-driven AI solution which it claims is…
Meta AI advertising bombshell puts agencies on alert
Meta is on a collision course with the agency sector following reports that the company has hatched a plan to…
WPP Media joins battle for AI, data and tech supremacy
WPP is coming out fighting with the official launch of WPP Media – the agency which has replaced GroupM –…
Beko returns to McCann to run global brand portfolio
Beko Europe has reappointed McCann Worldgroup to work across its portfolio of brands – Beko, Whirlpool, and Hotpoint – following…
Fintech group swoops for Jaywing UK to drive expansion
Jaywing UK, which was launched over 25 years ago, has been acquired by financial services company Stubben Edge Group as…
Currys hires AMV agency to demystify AI for the masses
UK tech retailer Currys has strengthened its relationship with the AMV Group to realise its ambition to become “the home…