Film content business joins Once Upon A Time group
Marketing group Once Upon A Time has got its corporate chequebook out once more with the acquisition of film content…
content marketing
Half of all customers ditch websites after first page
It has long been argued you have just seven seconds to make an impression but it would seem that, in…
Creative production studio Brave Spark joins MSQ fold
Marketing group MSQ has made its third acquisition of the past 12 months by swooping for award-winning creative production studio…
Post Office content brief moves along to Red Brick Road
The Post Office has appointed Red Brick Road as content agency following a competitive pitch involving agencies on the Crown…
Boohoo brings in AI platform to build customer data
Boohoo Group, the online company behind PrettyLittleThing, Debenhams, Nasty Gal, Karen Millen and, of course, the main Boohoo site, is…
You & Mr Jones builds $260m global expansion fund
Brand tech group You & Mr Jones is targeting major growth in ecommerce, data and digital disciplines after revealing it…
LadBible brings in Lidl ad chief to head up marketing
LadBible Group, whose brands include LadBible, SportBible, UniLad, GamingBible and female-focused Tyla, has appointed Lidl chief Maya Orr to lead…
Mini plots digital overhaul with Anomaly in driving seat
Mini is planning to put digital marketing at the heart of its “customer first” product and brand communications with the…
Sales teams ‘crying out for better marketing support’
UK technology businesses are potentially losing out on millions of pounds in revenue because their marketing teams are clueless about…
BBC picks Rapp to kick-off digital campaign for MOTDx
The BBC has signed up the team at Rapp UK to develop and create digital content for Match of the Day…