Krow promotes creative chiefs to joint group ECD roles
Krow Group is embracing the power of three by appoining a trio of group executive creative directors as part of…
creativity
Chris Ward returns to River Group to drive expansion
Former agency chief Chris Ward has returned to The River Group, six years after stepping down to concentrate on his…
Caples honours Hegarty as UK agencies scoop 11 gongs
British agencies picked three golds at this year’s John Caples which also saw BBH co-founder Sir John Hegarty handed The…
Creatives claim they’re not using AI as it’s ‘cheating’
Creatives are increasingly playing it safe when it comes to using artificial intelligence tools – or at least they say…
What’s in store for 2024… for marketing creativity?
It seems like every January, sensational headlines compete for our attention by telling us that, this year, everything will be…
Copywriters ‘set to drive the next wave of generative AI’
Claims that copywriters and “creative thinkers” will end up on the scrapheap from the rise of generative AI have been…
What’s in store for 2024…for AI-driven marketing?
In the ever-evolving landscape of marketing and advertising, the fusion of AI and creative thinking is poised to redefine how…
Leo Burnett promotes Mark Elwood to top creative role
Leo Burnett UK has promoted Mark Elwood to lead the its creative department as chief creative officer, succeeding Chaka Sobhani,…
Game for a laugh? Brits want ‘feelgood’ Xmas TV ads
Brand owners and their agencies who are still putting the finishing touches to their Christmas ads are being urged to…
Ogilvy UK grabs top spot again in DMA Awards shortlist
Ogilvy UK has continued its decade-long domination of the DMA Awards finalists, with 24 campaigns on the shortlist – 14…