H&M hands role to Cambridge Analytica whistleblower
H&M has enlisted the help of Cambridge Analytica whistleblower Christopher Wylie – the man who lifted the lid on the…
data analytics
UK brands staff up for push into artificial intelligence
UK brands are embarking on a major recruitment drive to adopt artificial intelligence as they race to make sense of…
Data analytics boom set to ease economic uncertainty
The uncertainty triggered by Brexit is set to be a major driver for the adoption of data analytics, with a…
Wilko appoints retailer’s first customer insight chief
Wilko, the family-owned retailer beloved of bargain-hunters across the land, is aiming to put data science at the heart of…
Data analytics revenues set to reach $260bn by 2022
The data analytics market is set for a major surge over the next five years as more and more companies…
ICO data probe ratchets up £1.4m bill – and counting
The Information Commissioner’s Office investigation into the use of data analytics for political purposes – which, by its own admission,…
Experian unveils on-demand data analytics platform
Experian has launched a new analytics solution in the UK – following trials in the States – which it claims…
ARM strikes $600m deal for data analytics start-up
ARM Holdings, one of the UK’s biggest technology success stories, is buying a US-based data analytics start-up as part of…
Facebook suspends analytics firm which works for BBC
Facebook is attempting to prove it is serious about customers’ privacy by suspending yet another analytics firm – whose clients…
‘Dive deep’ into all your customer data or risk oblivion
Brand owners are being urged to “dive deep” into their customer data gathered from all sources or risk being left…