Data and tech professionals in demand as AI matures
Demand for specialist technology professionals is continuing to accelerate as businesses increase investment in artificial intelligence, digital transformation and data-driven…
data-driven marketing
ClearScore appoints agency to overhaul social strategy
Credit reference specialist ClearScore has hired a new digital marketing agency to overhaul its social media strategy, following a competitive…
CIM launches rallying cry to tackle the ‘lost generation’
The marketing industry is being urged to help fill the UK’s “experience gap” to ensure young people are not locked…
Tofoo highlights the simplicity of meat-free cooking
Tofoo & Co, one of the UK’s biggest meat-free brands, is urging more consumers to think differently about cooking with…
AG Barr appoints Impero for Funkin Cocktails overhaul
AG Barr-owned Funkin Cocktails has appointed independent agency Impero to work across its Funkin Cocktails RTDs and Funkin Pro Cocktails…
‘Operational friction’ is stifling marketing performance
Half of senior UK marketers score their business’s overall campaign execution as below average (less than 11 out of 20)…
C4 reruns 1966 World Cup final for Alzheimer’s Society
Channel 4 is aiming to raise awareness of dementia and Alzheimer’s Society by broadcasting England’s historic 4-2 World Cup final…
Etsy celebrates ‘ministones’ to flag up all things human
Online marketplace Etsy is aiming to highlight how, as more of life becomes automated and algorithmically flattened, people are craving…
‘Most Disastrous Campaign Ever’ marks Hiscox TV return
Specialist insurer Hiscox has launched the latest iteration of “The Most Disastrous Campaign Ever”, expanding from print, radio and out-of-home…
Primark ‘The Get Away’ shows summer fashion is a steal
Primark has launched its summer collection with a new campaign that taps into the cinematic world of the heist movie,…