Rail groups unite to keep kids off tracks post-lockdown
Network Rail and British Transport Police have joined forces to pre-empt a post-lockdown surge in the number of trespass incidents…
data-driven marketing
Jobs market bounces back as the kids go back to school
England’s “back to school” stampede might have finally given frazzled parents some “me-time”, unshackling many from trying to teach their…
Facebook grovels after booting BAME charity off site
Facebook has been forced to apologise to BAME financial education and support charity Money4You after the social media giant labelled…
Merkle selects Dentsu insider to run Salesforce practice
Two months after appointing Vodafone’s martech boss to run its partnership with software firm Pegasystems, Merkle has appointed Dentsu chief…
Direct mail gets another boost with Ofcom VAT ruling
The direct mail industry has welcomed an Ofcom ruling which gives a new Royal Mail “access” service a zero VAT…
Over 55 ‘Zenners’ are driving the home shopping boom
It seems the rise of ecommerce is not being driven by Millennials or even Generation Zers but by the over…
Microsoft UK creates first chief data officer worldwide
Microsoft UK has appointed the company’s first ever chief data officer in the world as part of tech giant’s own…
Consumers – not adland – fuelling rise of brand purpose
Claims that the advertising industry should go back to basics and stop being so “woke” appear well wide of the…
Pet Shop Boys ‘gay anthem’ drives motorway safety ads
Highways England is gearing up for the motorway madness which is predicted to follow the lifting of Covid travel bans…
‘Super-regulator’ puts TikTok, AI and adtech on notice
The new UK “super-regulator”, which will see data protection, telecoms, competition and financial services watchdogs work hand in hand, has…