Stress and fatigue, not roving eye, hurt relationships
Most people working in the media and marketing industry will recognise the struggles of trying to hold down a long-term…
data-driven marketing
LiveRamp signs deal to boost programmatic TV assault
LiveRamp, the company which rebranded from Acxiom Holdings after flogging off its marketing business to IPG, is ratcheting up its…
Early bird catches a cold when it comes to TV adverts
They say the early bird catches the worm, but not it seems when it comes to TV advertising, with response…
Government opens £30m 5G project to creative sectors
The Government is launching a £30m open competition – dubbed 5G Create – to develop new uses for 5G across…
Adland backs points-based immigration but most fume
The advertising industry has hailed Government plans to introduce a points-based immigration system – as well as a £25,600 salary…
Crozier in, Salama out at Kantar but it’s just coincidence
Kantar chief executive Eric Salama has been ousted from the company he helped to build into a $4bn (£3.19bn) business…
Top EU data cop cutback threat triggers EU complaint
The Irish Data Protection Commission – the top privacy governor across the EU – will be forced to make cutbacks…
Colwell joins bio-fuel group to lead marketing operation
Former Media Octopus and LBM chief Andrew Colwell has become the marketing director of bio-fuel CHP, sustainable energy and carbon…
MSQ nets Innovate UK task to build data-driven insights
Innovate UK, the non-departmental Government-backed innovation agency which has a budget of over £400m, has appointed MSQ Partners to transform…
IDM targets Asia as quest for global operation continues
The Institute of Data & Marketing (IDM) is ramping up its plans for global domination by launching a new partnership…