Pandora hunts digital, tech and data teams for new hub
Pandora, the upmarket jewellery brand sported by the likes of Mel B, Olivia Culpo, Jessica Wang and Camilla Luddington, is…
data-driven marketing
Now Kantar is eyeing up Adam Crozier for chairman role
Former adman Adam Crozier, who already chairs Asos and Whitbread, is being tipped as the new chairman of Kantar, the…
Digital bobby-dazzlers put ROI and data quality in dark
Marketers are so hypnotised by the glare of the latest “shiny” digital channels that they are ploughing more and more adspend…
Industry sees huge surge in data-driven marketing deals
The pursuit of breakthrough data-driven marketing strategies and campaigns was behind a major rise in marketing sector M&A activity in…
‘Outstanding’ Lida axed and folded into M&C agency
Lida, once described as the “outstanding” division of the M&C Saatchi group, is joining the extensive list of direct marketing agency…
Industry’s top earners rocked by five-year pay freeze
Senior marketing and advertising bosses are being forced to work harder for less, with top industry executives witnessing a near…
Brands fatten up ad budgets for ‘oven ready’ Boris
Boris Johnson’s “oven ready” Brexit deal could yet prove half-baked but the advertising and marketing industry has certainly swallowed it…
Very Group hunts data experts as Shop Direct is axed
It has been nearly 10 months in the making, but Shop Direct has finally rebranded to the Very Group as…
Brands urged to get agencies to inject AI from outset
Creatives might want to look away now; marketers are being urged to challenge their agencies to inject data and artificial…
Mission Group appoints former Cheil new business chief
The Mission Group, which recently underwent a major restructure, has appointed former Cheil London chief growth officer Catherine Davis to…