Asos hunts data and insight chief to spearhead growth
Online fashion giant Asos has come good on its pledge to boosts its senior team by kicking off the hunt…
data insight
Heatwave makes consumers hot, hot, hot for Christmas
For many Brits baking in summer sunshine, Christmas is already on their minds, with over a quarter (27%) of consumers…
New normal? Bah, data sector has been WFH for years
The “new normal” triggered by the impact of Covid-19 may have seen millions struggle to adapt to working from home,…
Mission buys behavioural insight shop Innovationbubble
The Mission Group, the company which owns 11 specialist agencies including Krow, has acquired international psychological insights and behavioural solutions…
Data professionals confident of avoiding Covid jobs cull
As the UK braces itself for a Covid-19 job cuts bloodbath, professionals working in the data industry have revealed they…
‘Smug’ marketers blind to what makes consumers tick
Marketers and their agencies are so obsessed with fame, image and money that they overestimate the importance of these aspirations…
Insight helps eHarmony find love in the time of corona
Online dating service eHarmony has proved that using data-driven insight to increase your adspend during the Covid-19 pandemic can bring…
Wunderman Thompson top data role goes to WPP fellow
Wunderman Thompson is bolstering its data leadership team with the appointment of its first chief data officer for the EMEA…
‘Data illiterate’ bosses could spell disaster for brands
As business chiefs spend virtually every waking hour fire-fighting the effects of Covid-19, there is a risk they are sweeping…
Crozier in, Salama out at Kantar but it’s just coincidence
Kantar chief executive Eric Salama has been ousted from the company he helped to build into a $4bn (£3.19bn) business…