Alan Thorpe quits Indicia for new business consultancy
Indicia Worldwide chief Alan Thorpe, the one-time reality TV gardener who has over 30 years’ industry experience, is launching a…
data strategy
Brands risk aggro by failing to fix known CX problems
Brand owners are spending hundreds of thousands of pounds evaluating their customer experience strategies, but, even when they discover issues,…
Vodafone Pet Tracker to disclose who let the dogs out
Vodafone is aiming to tap into the huge increase in pet ownership sparked by the Covid-19 pandemic by evolving its…
Denham parting shot calls on G7 chiefs to fix cookies
The UK data watchdog is aiming to take the global lead in overhauling cookie consent pop-ups, as part of a…
The Winner Takes It All: TMW scoops Abba comeback
Abba have turned to data-driven marketing to promote the new concert which will see the 1974 Eurovision winners perform for…
Disparate systems turn the CRM dream into nightmare
The CRM dream of driving customer growth, business productivity and market differentiation appears to still be a long way off,…
Data drives post-Covid boom for digital-first retailers
Digital-first retailers are emerging far stronger from Covid compared to those who have recently entered the online shopping market as…
UK firms to spend £7.2bn on data and analytics in 2021
Advertising and marketing budgets may only just have started to emerge from Covid but the data and analytics industry has escaped unscathed…
Critics round on overhaul of data law; Daily Mail rejoices
Just hours after revealing it wanted to overhaul UK data laws, the Government is already facing a backlash from both…
Govt plots major data law shake-up steered by NZ chief
The Government has outlined plans for the biggest shake up of UK data protection for decades, paving the way for…