Go Inspire looks to Harman to drive expansion strategy
Former Royal Mail Group managing director of media Jonathan Harman has joined Go Inspire in a key non-executive role as…
data strategy
REaD Group signs InfoSum deal to boost data matching
Data and insight company REaD Group has signed a partnership with identity infrastructure provider InfoSum to make REaD’s UK-wide permissioned…
Call to relax laws on data sharing to boost the economy
The Government’s plan to put data at the heart of its economic growth strategy has been boosted by a new…
Industry sees a chink of light at the end of Covid tunnel
Just over a year since the UK was plunged into its first Covid-19 lockdown, the data-driven marketing industry is finally…
Data, digital, and tech chiefs see salaries soar by 55%
Data, digital, and technology leaders are reaping the benefits of the pandemic-fuelled stampede to build specialist teams, securing a 55%…
Glam frock: Brits set to ditch trackies as lockdown lifts
Retailers must get ready for a huge surge in spending over the coming weeks, as Monday’s planned lifting of the…
What the FLoC? Google’s new adtech ‘breaches GDPR’
Google has admitted that its new adtech system that replaces third-party cookies will not be tested in Europe due to…
Covid demands stretch marketers ‘to breaking point’
As the UK commemorates the one-year anniversary of the first lockdown, it seems that marketers have been sharing the pain…
UK marketers ‘must do more to promote data exchange’
Marketers still have plenty of work to do to convince UK consumers about the benefits of the online data exchange,…
DMA opens databank to tackle campaign measurement
The DMA is aiming to combat one of the marketing industry’s biggest conundrums – and one that has vexed generations…