‘Exciting new chapter’ awaits as Markey departs Boots
Pete Markey, one of the most high profile marketers in the UK and arguably across Europe, has stepped down from…
data strategy
WhatsApp drops no ads pledge to woo major brands
Meta is finally reneging on its pledge to never run advertising on WhatsApp, revealing plans to launch several new features,…
Marketers jump on AI with gusto but keep a tight grip
As agency groups battle it out to prove they have the shiniest AI tools, it has been revealed that UK…
Yannick Bolloré: ‘AI embedded at the core of all we do’
Havas has launched a counter-attack against WPP Media’s AI strategy – unveiled last week – by using Cannes Lions as…
White, middle-class men dominate WPP CEO shortlist
The battle to succeed WPP global boss Mark Read has kicked off in earnest, although the shortlist is reportedly dominated…
Bluefrog closes as founder slams charities’ AI obsession
Bluefrog Fundraising, the third sector agency which can trace its roots back nearly 28 years, is shutting up shop after…
Four years in the making, UK data reforms are passed
The Data (Use & Access) Bill has finally cleared both houses, despite a last-minute attempt by the Lords to introduce…
Even tech chiefs admit their content systems are crap
It seems marketers are not the only ones who are struggling with their tech stacks, with a new study revealing…
The7stars promotes trio on the back of new biz boom
Independent media agency the7stars has made three senior promotions across its planning and activation functions, further bolstering its leadership team…
Delusional bosses think their CX is way better than it is
Business leaders might talk a good game on customer experience, with 92% citing CX as a top strategic focus and…