UK Advertising unveils rebrand to boost global exports
The Advertising Association has unveiled a major new international brand campaign, ‘UK Advertising. Where Creativity Works’, designed to champion the…
digital marketing
Lloyds goes back to the 1990s for £5k deposit launch
Lloyds is rolling back the years with the launch of a new nationwide campaign to highlight the arrival of its…
M&S goes down under to recruit digital and tech chief
Marks & Spencer is aiming to ramp up its digital, data and tech strategy with the appointment of a new…
Social media ban to enforce major marketing rethink
The UK’s decision to ban social media use for teens under 16 marks a moment where government regulation is catching…
New DfE campaign urges Gen Z to ‘Get into Teaching’
The Department for Education is aiming to challenge perceptions of teaching and inspire Gen Z to consider the profession as…
Mediaplus UK scoops Denplan and Simplyhealth brief
Simplyhealth Group, the UK-based healthcare provider specialising in everyday health cash plans, dental plans, and virtual GP services, has appointed…
Ikea hires new agency to take on advertising account
Flatpack furniture giant Ikea has reportedly hired VCCP to handle its UK advertising account following a review of the business,…
Shelter appoints goDonate to drive online donations
UK housing and homelessness charity Shelter has appointed goDonate as its online donations partner following a competitive tender process, which…
Freelancers feeling the pain as stress and anxiety soar
More than half of freelance creatives are reporting increased stress and anxiety compared to last year, with reduced budgets, longer…
ITV joins forces with X for ‘unfiltered’ World Cup series
ITV has teamed up with social media giant X in a “landmark” broadcast partnership for a new X Originals docu-series…