Tourism Ireland hunts ‘influencers’
Tourism Ireland is the first company to sign up to a new social media analytical tool, called Inspire, which claims…
direct marketing
MPs blamed for Street View let-off
The data regulator has hit back at Parliamentary claims that it was ‘lilly-livered’ in its handling of the Google Street…
Where do you find the best online chiefs?
The phenomenal growth in online business and ecommerce over the past decade has been well documented, as more and more…
ID expert: ‘Lie to protect your data’
A cyber crime expert is risking the wrath of the data industry after urging online users to lie about their…
Rival post costs Royal Mail millions
Royal Mail chief executive Moya Greene has demanded a rethink on how much it can charge rivals to deliver their…
REaD Group forced to bury ad
The advertising watchdog has ruled that The REaD Group must ditch an ad for The Bereavement Register in which it…
HomeServe appoints Big Issue-backed call centre
Call Britannia, a Big Issue-backed UK call centre which aims to create 10,000 jobs for the unemployed, has been appointed…
Vital Beauty mailings under fire
The mail order firm behind the Vital Beauty brand is facing a new probe despite cast-iron assurances to the Office…
ASA probes death data bust-up
The Advertising Standards Authority is set to rule on whether The REaD Group can claim that its Bereavement Register is…
Avis hands Euro loyalty to ICLP
Car hire firm Avis is understood to have handed the launch of its pan-European loyalty scheme to ICLP following a…