DM



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‘Outrageous’ post hikes approved

Regulator Postcomm has approved Royal Mail price increases on bulk mail – branded outrageous by direct marketing industry bosses –…


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Junk deluge irks Daily Mail – again

Royal Mail is reportedly planning a fivefold increase in revenue from unaddressed direct mail, according to Middle England’s bible, the…



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Cruickshank takes IPA DM role

The IPA has confirmed the appointment of LIDA chief executive Mel Cruickshank as the new chairman of the Direct Marketing…



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Digest woos brands with DM arm

Reader’s Digest UK is taking on DM suppliers and agencies with the launch of a new company, Direct Marketing Partners,…


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DM and online up says Bellwether

Direct marketing, Internet advertising and paid search were the only disciplines to see a rise in spend during the last…