Tesco eyes Clubcard shift amid ‘seismic’ GenAI shake-up
Tesco is considering major changes to its Clubcard loyalty programme by tapping into generative AI in an effort to help…
Eagle Eye
Eagle Eye unveils AI system for retail and grocery boost
Eagle Eye, the leading martech business that executes loyalty, personalised promotions and omnichannel marketing solutions for retail, travel and hospitality…
Eagle Eye appoints its first group-wide chief AI officer
Eagle Eye Group, the martech company which powers the data-driven activity of Asda, Morrisons, Waitrose, John Lewis, Tesco, Coca-Cola, Sainsbury’s…
Eagle Eye revenues soar as martech readies AI launch
Eagle Eye, the martech firm backed and run by former Tesco chiefs Sir Terry Leahy and Tim Mason, has witnessed…
Terry Leahy backs data governance specialist Syrenis
Former Tesco boss Sir Terry Leahy – one of the pioneers of data-driven marketing – has got his cheque book…
Waitrose hires Eagle Eye for digital marketing boost
Waitrose is beefing up its data-driven marketing strategy by handing a five-year deal to tech company Eagle Eye to deliver…
Tim Mason hails success as Eagle Eye revenues rocket
Eagle Eye Solutions Group, the marketing company set up with backing from former Tesco group chief executive Sir Terry Leahy,…
Eagle Eye plans to raise £6m to boost expansion drive
Eagle Eye Solutions Group, the marketing company set up with backing from former Tesco group chief executive Sir Terry Leahy,…
John Lewis appoints Eagle Eye to digital marketing brief
John Lewis is planning to ramp up its mobile strategy after bringing in Eagle Eye – the real-time digital promotions…
£3.9bn Booker merger to spark Tesco data bonanza
Tesco data bosses will be licking their lips at the prospect of the £3.9bn merger with wholesale giant Booker –…