Capt takes a back seat as Birds Eye makes food the hero
Frozen food brand Birds Eye is launching a new masterbrand campaign as part of a broader pan-European multi-channel strategy from…
Havas
Jamie Leibowitz nets global role at Havas POP network
Havas’ AI-powered content-at-scale network, Prose on Pixels has drafted in Tag’s global chief operating officer Jamie Leibowitz to drive the…
Havas expands YouGov data deal for Converged boost
Havas has expanded its four-year partnership with YouGov to span 30 markets across the media, creative, and health networks and…
Havas boosts data and tech with double appointment
Havas has appointed a new leadership team to spearhead the agency group’s future data and tech agenda and accelerate its…
Havas Entertainment rebrands to join Arena Network
Havas Media Network UK is rebranding its culture-first agency Havas Entertainment as Arena Media UK, becoming the UK arm of…
Havas appoints BBH’s Holly Ripper as new London CEO
Havas London has drafted in former BBH chief Holly Ripper to succeed James Fox, who left in January after three…
Havas Market and Search Lab merge for ‘new chapter’
Havas Media Network UK is merging performance agency Search Laboratory into Havas Market UK to supercharge a “limitless performance” proposition,…
Havas supercharges data strategy for entire workforce
Havas is bolstering its data capabilities by signing a new 5-year deal with marketing intelligence firm Funnel, providing both data…
Never mind the bollocks, here’s the new Jordans ad
Cereal brand Jordans is launching a new punk-inspired ad campaign designed to shake up the market by ditching traditional cereal…
Havas bags €75m pan-Euro brief from Birds Eye parent
Nomad Foods, one of the largest frozen food companies in Europe which owns Birds Eye, Findus, iglo, Goodfella’s, Aunt Bessie’s…