Havas builds B2B wing with major agency acquisition
Havas is expanding its B2B division with the acquisition of UK-based global agency Ledger Bennett in a move designed to…
Havas
Havas eyes booming CX market with first global CEO
Havas has appointed former Wunderman and VMLY&R chief David Shulman as the first global chief executive of its customer experience…
Havas promotes duo as CEOs to lead Helia and Inviqa
Havas is overhauling the top team of its two UK customer experience agencies, with David MacMillan named CEO of Havas…
Wealthy women ‘buy luxury brands as self-indulgence’
Luxury brands are being forced to rewrite their marketing rulebook on the back of a rise in wealthy women buying…
Havas in global deal to boost clients’ ecommerce efforts
Marketing services giant Havas has signed a global deal with cloud-based ecommerce software company Mirakl in a move which it…
Havas swoops for Uncommon in deal worth up to £120m
Havas has acquired a majority stake in Uncommon Creative Studio, claimed to be the fastest growing independent creative company in…
Havas opens AI-driven content network, Prose on Pixels
Havas has followed its French rival Publicis by launching an AI-powered content network, Prose on Pixels, which it claims will…
This time it’s personal: Brands face rise of ‘me-conomy’
Brands’ actions to drive societal progress, inclusion and sustainable behaviours have now become expected, but the rise of a so-called…
Havas buys Amazon shop to ‘turbo-charge’ ecommerce
Havas Group has made its fourth acquisition in just over six months by snapping up ecommerce agency Expert Edge –…
Havas boosts data-driven offer with Search Lab deal
Havas Group is continuing to bolster its digital and data credentials with the acquisition of integrated performance marketing agency Search…