Agencies unveil diversity-led apprenticeship programme
The IPA and Creative Pioneers are backing a new apprenticeship scheme for young creatives, designed to help tackle the dominance…
IPA
Ad industry groups warn of Covid ‘cultural catastrophe’
The Government is being urged to pull out all the stops to support the creative industries and set up a…
Industry ‘Team GB’ goes virtual for global exports push
The UK advertising and marketing export initiative – backed by the DMA, the IPA and the Advertising Association – is…
Covid-19 nation: Brits go healthy but still love a drink
It seems that celebrities are not the only ones using lockdown to fight the flab, more of more consumers are…
UK joins global fight over ‘bully-boy’ late paying clients
UK agency body the IPA has joined a global alliance – which also includes the American Association of Advertising Agencies – in exposing…
Direct mail spend holding firm in Covid-19 downturn
Direct mail appears to be holding up much better than other marketing disciplines during the Covid-19 crisis, even though the…
Industry backs Budget but warns of tough times ahead
Advertising and marketing trade bodies have welcomed Chancellor Rishi Sunak’s first Budget – including the £30bn package to tackle the…
UK trade bodies join forces to fly the flag for Team GB
The UK’s advertising and marketing industry bodies have joined forces with the Government for a major initiative designed to boost…
DMA and IAB fail to join industry climate change action
The Advertising Association is aiming to show that the industry is indeed concerned about the growing environmental crisis with the…
Brands fatten up ad budgets for ‘oven ready’ Boris
Boris Johnson’s “oven ready” Brexit deal could yet prove half-baked but the advertising and marketing industry has certainly swallowed it…