Put your foot down: Brands gear up for road to recovery
Marketers are finally feeling bullish about a post-Covid boom, and, despite the latest IPA Bellwether Report revealing a further decline…
IPA
Adland’s pale, male and stale brigade survive Covid cuts
The Covid-19 pandemic’s devastating effect on the UK agency market has been laid bare in the 2020 IPA Agency Census,…
Top clients and agencies join industry climate campaign
Many of the biggest names in advertising and marketing – including Dentsu, Facebook, Google, Havas, Omnicom Media Group, Publicis Groupe,…
Sector turns corner, dare we plan on Roaring Twenties?
Marketers might not want to tempt fate by shouting it from the rooftops but the UK ad market finally appears…
Nohr: Agencies must ditch hourly charges or risk demise
Agencies are “colluding in their own demise” by perpetuating the age-old practice of charging clients by the hour for their…
Industry insists climate dwarfs Covid in new rallying cry
Advertising and marketing companies are being urged to commit to achieve net zero carbon emissions by the end of 2030…
Industry pounds Govt plan to ban junk food ads online
The advertising and marketing industry is calling on the Government to scrap plans for a total ban on online ads…
Saatchi & who? Most students can’t name single agency
Advertising and marketing agencies might think they are the kings of the world but it appears that image is confined…
Industry goes green but where are DMA, IPM and IAB?
The advertising and marketing industry is launching a new environmental initiative, dubbed AdGreen, which is designed to unite the sector…
Fat lot of good that will do: Adland blasts junk food ban
Advertising industry bodies have slammed Government plans to banish junk food ads before the 9pm watershed – both on TV…