IDM launches first accredited training scheme for AI
The IDM, the training organisation dedicated to the data-driven marketing industry, is aiming to close the skills gap in new…
machine learning
UK unleashes boffins to create the next tech revolution
The UK Government has kick-started the search for the next game-changing technologies by setting up a new hub and unleashing…
Burberry staffs up for data analytics expansion drive
British clothing brand Burberry is seeking to further strengthen its analytics team as part of a long-term strategy to bring…
BT creates unit to boost cloud, AI and machine learning
BT is seeking to challenge the US tech giants’ dominance of cloud services, artificial intelligence and machine learning with the…
Decision Marketing at 10: Quantum leap to the next 10
It’s New Year’s Eve 2030. You’re doing a last-minute shop but it’s far less stressful than it was a decade…
Reckitt signs up Google Cloud for digital and data boost
Reckitt Benckiser, the £12.85bn packaged goods giant behind Durex, KY, Dettol, Nurofen, and Cillit Bang, is ramping up its digital…
Moneycorp appoints Leeds start-up for AI data strategy
International foreign exchange giant Moneycorp – which manages £35.5bn worth of transactions a year for consumers and businesses –is rolling…
N Brown sizes up AI for next phase of turnaround plan
N Brown is ramping up its digital transformation – which has already triggered a major turnaround in its fortunes –…
Sainsbury’s taps into machine learning for insight blitz
Sainsbury’s is ramping up its pursuit of a data-driven nirvana by working with both Accenture and Google to implement machine…
Brawn vs brain? Data geeks try to win Rugby World Cup
Big brands might be preparing for a scrum down over who can triumph at the Rugby World Cup in Japan,…