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Million names boosts Mortascreen

Deceased suppression file Mortascreen is adding 1 million extra records to its existing file of nearly 9 million records this…



graves

Health firm slated for mailing dead

Healthy for Life, a company which offers lifestyle health supplements, has been slated for persistently mailing the dead. The Advertising…


graveyard-vignette

5.2m mailings to dead this Xmas

More than 5.2 million pieces of direct mail will be sent to the deceased in December, according to Mortascreen supplier…


Charlie (2)

A grave concern for the DM industry

Some see it as petty bickering; others as protagonists simply making sure their rival doesn’t get away with murder. X-Factor…


graveyard

Millennium ad dead and buried

The REaD Group has retaliated against bitter rival Millennium Group by getting the Advertising Standards Authority to ban an ad…


Why your business could be a dead loss

REaD Group forced to bury ad

The advertising watchdog has ruled that The REaD Group must ditch an ad for The Bereavement Register in which it…