Most marketing teams lack skills to be truly data driven
There is little doubt that fast-changing customer behaviour has forced marketers to be far more fleet of foot and heightened…
online shopping
Ghost town: Gen Z writing on the wall for the high street
Britain’s high streets have survived Covid lockdowns – just – but the future is far from rosy with more than…
Value – and values – now key to customer engagement
Anyone still in any doubt as to the merits of diversity and values-led marketing should surely be won over by…
Online bonanza brings John Lewis back from the brink
John Lewis Partnership has managed to slash its losses from £635m to “just” £29m in the first half of its…
Amazon Prime members get free Deliveroo deliveries
Amazon is aiming to further tighten its grip on the online market by giving Prime subscribers a year’s free Deliveroo…
Scotts & Co sales rocket as print catalogues blossom
Scotts, the multi-channel retail group which trades under the brand Scotts & Co, has revealed a record sales increase of…
Amazon UK under cosh for ‘insulting’ tax payment
Amazon UK has been branded “pandemic profiteers” after the online giant’s latest financial results show it paid a “frankly insulting”…
Data drives post-Covid boom for digital-first retailers
Digital-first retailers are emerging far stronger from Covid compared to those who have recently entered the online shopping market as…
New Look embraces new tech for multichannel CX
New Look, one of the few fashion chains to have survived the Covid pandemic, is aiming to scale its online…
CMA threatens Groupon for treating customers like dirt
Groupon UK, the ecommerce marketplace beloved of bargain hunters across the land, has been threatened with legal action unless it…