COP26: EDF charges Havas with plugging net zero creds
Energy giant EDF is launching an outdoor campaign across Glasgow and London to coincide with COP26, designed to showcase the…
outdoor
Brits urged to axe BNPL in push for money planning app
British consumers are being encouraged to ditch their reliance on buy now pay later (BNPL) schemes – which have seen…
New regulation? Bring it on, says Klarna, in new ad blitz
Klarna UK, one of the biggest players in the “buy now, pay later” market, has launched a new marketing campaign…
Return of online display ads sees UK outlook improve
The UK advertising market is set to hold up against the Covid-19 attack on budgets and will perform much better…
Ad budgets derailed again but is that a light ahead?
Covid-19 may be continuing to wreak havoc with companies’ marketing plans, but there is finally a chink of light at the…
Co-op Health embraces power of data for outdoor blitz
Co-op is aiming to drive awareness of its NHS repeat prescription service by combining the scale and reach of out…
Meatless Farm Co risks a stink with ‘M… F… Burger’ ad
The Meatless Farm Co is risking the wrath of the advertising watchdog – although it could also garner plenty of…
Clients offered realtime slots for digital outdoor ads
Outdoor media specialist Posterscope is launching a new trading platform which it is claimed enables the planning, purchase and activation…
Celebs go ape in bid to save London Zoo from extinction
The Zoological Society of London, which operates both London and Whipsnade zoos, has turned to Wunderman Thompson in its hour…
Brands urged to reinvest in marketing now for recovery
Brand owners must begin ploughing cash back into their marketing activity urgently so that they can reap the rewards once the…