Brits to turn to books, beauty and DIY in Golden Quarter
UK shoppers are preparing to shake it up when it comes to festive spending, with the 2025 “Golden Quarter” set…
retail marketing
Ann Summers pushes peak pleasure in Joan London ads
Ann Summers is aiming to reclaim its position as the UK’s leading authority on female pleasure with the first campaign…
Tesco unveils AI creative tool in retail media upgrade
Tesco Media has launched a new AI-powered digital tool designed to simplify and speed up creative production, that automatically generates…
Mo Farah goes extra mile in first M&C Screwfix activity
Screwfix is celebrating the unstoppable drive of Britain’s tradespeople with a new multichannel campaign fronted by Sir Mo Farah, which…
‘One and only’ Chesney bigs up Waitrose premium range
Waitrose is marking the expansion of its No 1 premium range with a new ad campaign backed by a remixed…
Asda brings back chief to boost data, digital and loyalty
Asda has lured back JD Sports’ customer director Chris Chalmers to head up its data, digital and loyalty strategies, marking…
Stars align to feast on German Doner Kebab ‘Fiver Menu’
Fast-casual restaurant chain German Doner Kebab is aiming to show kebabs are not just an after-pub essential to stave off…
Iceland brings in Epsilon to expand retail media network
Iceland Foods is aiming to making it easier for more brands to engage with its 9 million annual shoppers by…
Ikea unveils home move plan backed by first credit card
Ikea is aiming to bolster customer loyalty by launching a new service aimed at taking the stress out of moving…
Pret A Manger hires CMO to percolate insight strategy
Pret A Manger has appointed its first global chief marketing officer three years after scrapping the chief customer and growth…