My Morrisons launches Clubcard-style loyalty offers
Morrisons is ramping up its rewards programme by launching exclusive discounts for My Morrisons members across a raft of branded…
retail marketing
M&S ramps up global activity with Sparks expansion
Marks & Spencer is to expand its Sparks loyalty scheme into a global programme, launching across India and 25 international…
Just 9% of CMOs reckon martech stack is working well
Retail marketing chiefs may have weathered the turbulence of the pandemic and the headwinds of economic volatility, but their legacy…
EssenceMediacom beats Zenith to retain Tesco media
EssenceMediacom has won its bid to keep hold of the Tesco media planning and buying business – covering the UK…
Brits turn to loyalty schemes as purse strings tighten
Loyalty schemes are becoming a key battleground in the fight to win over consumers during the cost of living crisis,…
AllSaints hires digital agency for global expansion drive
British fashion retailer AllSaints has appointed digital agency Croud to support its ambitious global growth plans and digital transformation goals,…
Boots signs up Oliver for inhousing agency operation
Boots is beefing up its inhouse marketing capabilities by signing a deal with agency Oliver to set up a new…
Turn back time: Brits crave vintage shopping experience
Many who lived through the 1970s and 1980s might still carry the scars but for the younger generation they were…
Ikea shows how to make a house a home in new TV spot
Ikea is aiming to highlight the importance for everyone to create a home where they truly belong, with affordable personal…
Co-op plots online shopping boost in drive for ‘fairness’
The Co-op has revealed plans to boost its ecommerce offering as part of its strategy to “make life fairer” for…