Brits vow to get out but big events remain a no-no
Claims that millions of consumers would abandon the high street for good as a result of the the pandemic have,…
retail marketing
Ocado launches online ad scheme and data platform
Ocado is aiming to woo more brand owners with a twin initiative that sees the retail giant roll out a…
Comparethemarket chief Liz Darran nets Fortnum’s job
Upmarket retailer Fortnum & Mason is planning to develop its data-driven strategy with the appointment of Comparethemarket marketing boss Liz…
Boots unveils ads to make Brits ‘feel as good as new’
Boots UK is launching a major new marketing campaign to promote its new omnichannel customer experience and help the nation…
Boohoo brings in AI platform to build customer data
Boohoo Group, the online company behind PrettyLittleThing, Debenhams, Nasty Gal, Karen Millen and, of course, the main Boohoo site, is…
Westfield hires chief to drive retail marketing strategy
The company which owns the Westfield UK shopping centres in Shepherds Bush and Stratford in London has appointed a new…
Carrefour embraces LiveRamp to cosy up to suppliers
French-owned retail giant Carrefour has expanded its global deal with LiveRamp to enable the company to build closer links with…
Ikea France fined €1m over staff surveillance scandal
Swedish retailer Ikea’s “caring, sharing” brand image has been dealt a heavy blow after a French court has ordered the firm to…
M&S pools data for ‘voice of the customer’ programme
Marks & Spencer is consolidating all of its global data sources within a single platform, dubbed the “voice of the…
Wickes goes to bathroom for first TV ad in a decade
DIY and trade home improvement retailer Wickes is launching a new TV campaign – its first bathroom focused activity for ten…