Black Friday faces black future in marketing rethink
Consumers who are pinning their hopes on bumper Black Friday sales might have to think again after nearly half (46%)…
retail marketing
New Look recruits digital agency for performance brief
Less than a week after implementing a new tech platform to better connect customer experiences across channels, fashion chain New…
Consumers ‘willing to pay for better loyalty schemes’
Retail brand owners have finally woken up to the need to keep hold of their customers during the coronavirus outbreak,…
New Look embraces new tech for multichannel CX
New Look, one of the few fashion chains to have survived the Covid pandemic, is aiming to scale its online…
Boohoo for DaBaby as rapper is axed by fashion group
Boohoo Group’s menswear brand BoohooMan has axed controversial rapper DaBaby from its marketing activity following his homophobic rant at the…
Britons blow the lot on pets, dates and charity shops
Predictions that Brits would spend, spend, spend their way out of the pandemic have proved “sound as a pound” but…
Covid online surge accelerates ecommerce by a decade
The Covid pandemic may have wiped out thousands of firms across the UK but it has turbocharged the online retail…
Pret A Manger hires VCCP for omnichannel expansion
Pret A Manger is ramping up its transformation strategy – accelerated by Covid lockdowns – with the appointment of VCCP…
Publicis swoops for retail digital ad platform CitrusAd
Publicis Groupe is beefing up its data-driven marketing capabilities with the acquisition of the CitrusAd digital advertising platform, used by…
KFC marketing chief heads to checkout for top Asda job
KFC chief marketing officer Meg Farren is swapping fast food for cheap as chips shopping by joining supermarket giant Asda as…