John Lewis drafts in eBay chief as part of triple hire
John Lewis is beefing up its senior online team as part of the retail giant’s quest for a greater share…
retail marketing
Animal magic for Pets at Home as loyalty clubs boom
Pets at Home has hailed its customer loyalty strategy as a major factor in its annual retail revenues surpassing £1bn…
Decision Marketing Data Clinic: Driving retail recovery
In the latest in a series of articles, designed to provide advice on data-driven marketing strategies in these turbulent times…
M&S transformation chief to spearhead data strategy
Marks & Spencer has initiated a major reshuffle of its senior leadership team, handing data responsibilities to chief strategy and…
Fill your boots: Brits set to blow £2.5bn this week alone
British consumers are set to splash the cash this week with one forecast predicting that 104 million people will head…
Nearly half UK workforce lack essential digital skills
The challenge the UK faces in closing the digital skills gap has been laid bare in a new study which…
Dixons Carphone goes back to 1850 for Currys rebrand
Dixons Carphone group is undergoing a major rebrand by reverting to Currys – the brand which can trace its roots…
More no more as Morrisons unveils instant loyalty app
Morrisons is ditching its points-based More loyalty scheme in favour of a new programme which gives customers instant money off…
Are you worthy? ‘Deserving’ brands shine post-Covid
With Britons estimated to have accumulated an additional £180bn in the bank during the Covid pandemic, brand owners are falling…
Brits gorge on fast food, TV and TikTok to sit out Covid
Fresh evidence has emerged of the changing face of Britain during Covid-19, with takeaway outlets, broadcasters and TikTok all benefiting…