Asda unveils ‘shamelessly fun’ debut campaign by Havas
Asda has launched its first major ad campaign since appointing Havas London earlier this year, which is designed to build…
retail marketing
Cotton Traders scrums down with analytics platform
Cotton Traders, the casualwear and home style brand founded nearly 35 years ago by former England rugby captains Fran Cotton…
Pets at Home brings in Wunderman for digital task
Pets at Home has handed a major tranche of its digital marketing business to Wunderman Thompson which has been briefed…
DunnHumby lifer Sandra Stanley lands global data job
Tesco-owned data business DunnHumby has rewarded Sandra Stanley for her 22 years of service by handing her the top role…
Black Friday faces black future in marketing rethink
Consumers who are pinning their hopes on bumper Black Friday sales might have to think again after nearly half (46%)…
New Look recruits digital agency for performance brief
Less than a week after implementing a new tech platform to better connect customer experiences across channels, fashion chain New…
Consumers ‘willing to pay for better loyalty schemes’
Retail brand owners have finally woken up to the need to keep hold of their customers during the coronavirus outbreak,…
New Look embraces new tech for multichannel CX
New Look, one of the few fashion chains to have survived the Covid pandemic, is aiming to scale its online…
Boohoo for DaBaby as rapper is axed by fashion group
Boohoo Group’s menswear brand BoohooMan has axed controversial rapper DaBaby from its marketing activity following his homophobic rant at the…
Britons blow the lot on pets, dates and charity shops
Predictions that Brits would spend, spend, spend their way out of the pandemic have proved “sound as a pound” but…