TM Lewin hires agency to craft bespoke email strategy
TM Lewin, the upmarket shirtmaker and tailor, is overhauling its email marketing strategy in an effort to drive engagement and…
retail marketing
New DBS Data file targets £12bn home movers’ market
Companies vying for a slice of the estimated £12bn home movers’ market have been given another source of data with…
Hooper nets top marketing role for erotica site relaunch
Former Amaze One and Edit chief Sarah Hooper has taken up the role of marketing director at adult retailer Beate…
Ecrebo appoints chief to spearhead EMEA expansion
Retail loyalty specialist Ecrebo is targeting a major expansion drive in the EMEA region by beefing up its commercial team…
VCCP Retail drafts in Dan Colley to head creative team
VCCP Retail has recruited former Geometry Global and Elvis creative chief Dan Colley as executive creative director, spearheading the creative…
Is the Internet really killing off the British high street?
Many commentators have been quick to blame this year’s poor Christmas high street sales on a shift to online shopping,…
Waitrose hires Eagle Eye for digital marketing boost
Waitrose is beefing up its data-driven marketing strategy by handing a five-year deal to tech company Eagle Eye to deliver…
Andrew Mann joins M&S as head of insight and loyalty
Marks & Spencer has hired former Asda chief Andrew Mann to head up the retailer’s insight and loyalty strategy, as…
Retailers ‘flouting’ data rules over e-receipt marketing
Major retailers have been accused of inadvertently flouting GDPR by including marketing materials when they issue e-receipts, despite shoppers opting…
Carpetright hands CRM and insight to Blueberry Wave
Flooring retailer Carpetright has appointed data-powered customer engagement business Blueberry Wave to deliver CRM, planning and insight services. The retailer…