Is the Internet really killing off the British high street?
Many commentators have been quick to blame this year’s poor Christmas high street sales on a shift to online shopping,…
retail marketing
Waitrose hires Eagle Eye for digital marketing boost
Waitrose is beefing up its data-driven marketing strategy by handing a five-year deal to tech company Eagle Eye to deliver…
Andrew Mann joins M&S as head of insight and loyalty
Marks & Spencer has hired former Asda chief Andrew Mann to head up the retailer’s insight and loyalty strategy, as…
Retailers ‘flouting’ data rules over e-receipt marketing
Major retailers have been accused of inadvertently flouting GDPR by including marketing materials when they issue e-receipts, despite shoppers opting…
Carpetright hands CRM and insight to Blueberry Wave
Flooring retailer Carpetright has appointed data-powered customer engagement business Blueberry Wave to deliver CRM, planning and insight services. The retailer…
AllSaints embraces AI for new personalisation strategy
Leading retail brand AllSaints – whose celebrity fans include the likes of Christina Aguilera and Nicole Scherzinger – has implemented…
Royal Mail data chief takes top role at Pets at Home
Pets at Home has appointed its first ever chief data officer to boost the retailer’s ‘Very Important Pets’ (VIP) customer…
Brits back AI to improve shopping but fear for privacy
The majority of Brits believe that introducing AI systems will improve the overall consumer shopping experience but are at odds…
Next Directory still paying dividends as online sales soar
The launch of Next Directory some 30 years ago has been cited as one of the key reasons why the…
Wilko appoints retailer’s first customer insight chief
Wilko, the family-owned retailer beloved of bargain-hunters across the land, is aiming to put data science at the heart of…