LK Bennett fashions new online strategy to fuel growth
Fashion brand LK Bennett is aiming to bring some sparkle to its online marketing activity with the appointment of agency…
retail marketing
M&S drafts in first ever chief digital and data officer
Marks & Spencer is ratcheting up its drive to put data at the heart of the business – a move…
Retailers and social media sites face GDPR data exodus
Retailers and social media companies will be hit hardest by consumers’ desire to use GDPR to take back control of…
M&S boosts data strategy with predictive analysis deal
Just a week after revealing it is setting up an in-house data science academy, Marks & Spencer is further strengthening…
Clubcard mailings under threat in new Tesco shake-up
Tesco is aiming to appease disgruntled Clubcard customers, who have vented their anger over a raft of cutbacks to the…
M&S launches data academy to tackle skills shortage
Marks & Spencer is taking matters into its own hands to tackle the data science skills shortage by becoming the…
Daily Mail tops the list of UK’s most insecure websites
More than half of all the web’s top one million sites will now be flagged up as insecure for visitors…
Adam Crozier takes top job at online fashion giant Asos
He has done adland, the Football Assocation, Royal Mail and ITV but now Adam Crozier is heading into the dizzy…
Fortnums and Monzo feel pain in Spain with data breach
Brands are being urged to carry out rigorous checks on their third-party suppliers after Fortnum & Mason and digital start-up…
Tesco braced for backlash as Brand Guarantee is axed
Tesco is risking yet another customer revolt after announcing plans to scrap its Brand Guarantee scheme, which gives customers an…