What’s in store for 2024…for data-driven marketing?
For many of us, 2023 has been awful, with multiple wars and the associated atrocities, constant price rises, marketing spend…
Sagacity
Decision Marketing Data Clinic: New personal data law
The Government’s proposed data reforms – under the Data Protection & Digital Information (No. 2) Bill – are due to…
Sagacity overhauls self-serve data management tool
Data solutions expert Sagacity Solutions has boosted its self-serve data management platform Online, with a number of user interface improvements to…
Sagacity unveils embedded ‘rapid’ data cleaning tool
Data consultancy Sagacity Solutions is launching a new embedded cleansing tool for customer data within Microsoft Dynamics 365 and Shopify,…
Sagacity hails client wins as REaD Group deal pays off
Data solutions expert Sagacity Solutions has secured a raft of new client wins across a range of the core sectors…
Decision Marketing Data Clinic: Data reforms explained
The Government’s proposed data reforms – under the Data Protection & Digital Information (No. 2) Bill – will have huge…
Sagacity seals data-powered partnership with Medialab
Data solutions specialist Sagacity has signed a partnership with independent media agency Medialab to deliver joint products, while enhancing existing…
Decision Marketing Data Clinic: How to avoid email hell
In the latest in our series of articles, designed to provide advice on data-driven marketing strategies, we look into email…
REaD Group name axed in Sagacity Solutions rebrand
REaD Group, one of the UK’s best known data marketing and insight brands in operation since 1991, has been rebranded…