ICO wades into Grok AI row with data protection probe
The net is closing in on Elon Musk’s X and xAI companies with the Information Commissioner’s Office the latest regulator…
social media
From cringe to fandom: social media rules the roost
Social media remains at the heart of most marketing activities, with nearly all (95%) professionals identifying the channel as a…
Pilgrim’s rustles up veggie bangers blitz in Joint debut
Pilgrim’s Europe, the company behind Richmond sausages and Fridge Raiders, is launching a major push behind its new Veggie Tasty…
VCCP pools digital experts for global social media unit
VCCP is overhauling its social offering with the launch of a global collective of more than 80 specialists whose mission…
Big briefs push Krow to open up social media division
Krow Group, the Mission Group agency, is continuing to expand its offering with the launch of a standalone social offering…
Müller hires digital agency to serve up social strategy
Müller Yogurt & Desserts is aiming to revitalise its social media presence in the UK by appointing a new agency…
Beko picks Digital Natives to power global social brief
Global home appliance brand Beko has awarded its global social creative account to Digital Natives with a brief to deliver…
Ann Summers picks shop to whip up social media frenzy
Ann Summers has appointed the agency Our Own Brand to handle its global social media account, as the fight to…
DFS goes back to Jungle to drive social-first strategy
DFS has strengthened its relationship with social and digital agency Jungle Creations reappointing the business without a pitch. Jungle, which…
Influencers leaving kids ‘hungry and craving junk food’
As the UK’s ad industry launches a new campaign to educate the sector about the incoming Less Healthy Food (LHF)…