GB Racing saddles up with the7stars to woo new punters
Great British Racing, the official marketing and promotional body for the so-called “sport of kings”, is aiming to raise the…
sport
Norwich FC offers support to fans to fight rise in suicide
Norwich City Football Club has once again joined forces with Samaritans to launch a new campaign for World Mental Health…
Man Utd woos global fans with new online shopping site
The jury might still be out on head coach Erik ten Hag’s reign at Manchester United FC but the Premier…
Gambling ads ‘out of control’ in Premier League football
The Government is being urged to crack down on a new “explosion” of gambling marketing during top flight football games,…
Gen Z ‘the most receptive to ads at sporting events’
The summer of sport might be coming to a close but those brands which have targeted Gen Z consumers are…
Arsenal and Adidas shoot to top of advertising league
One week in to the new Premier League season and Brighton & Hove Albion have soared like seagulls to the…
Škoda drafts in Olympian to get women on their bikes
Škoda UK is aiming to tap into the Olympics feelgood factor with the launch of a new social-first campaign to…
Aldi’s Kevin fails to shine as Paris winners are revealed
Great Britain and Northern Ireland might be holding their own at the Paris 2024 Olympics but in terms of advertising…
AA/WARC report reaction: ‘Green shoots or false dawn?’
New figures from the Advertising Association/WARC Expenditure Report, reveal total UK adspend increased by a record 9.3% to £9.2bn during the…
Ocean lines up top brands for Olympic fan experiences
Ocean Outdoor has confirmed details of nine fan experiences planned in partnership with Team GB for the Paris 2024 Olympic…