Top data firms unite to tackle Covid surge in data decay
Four of the UK’s leading providers of customer data hygiene services have buried the hatchet to collaborate for the first…
Four of the UK’s leading providers of customer data hygiene services have buried the hatchet to collaborate for the first…
Earlier this week a friend of mine told me how she had just received a piece of charity direct mail…
Speaking with colleagues across several sectors over the last month, it’s clear that many are intending to increase their direct…
Companies are being encouraged to get to grips with the “half-life” of their customer data to help frame their approach…
This time last year, I was optimistic about the future of the data and database marketing industry. After all, far…
Wilmington Millennium has expanded its partnership with the Software Bureau to offer its Mortascreen deceased suppression data direct to end…
These days no one is safe from fraud. Even charities are a target with the third sector losing an estimated…
Charity marketers may be left wondering what all the fuss was about over the Fundraising Preference Service after the latest…
The Fundraising Regulator has admitted it will be powerless to fine charities which fail to sign up people to the Fundraising…
The Software Bureau has beefed up its Cygnus data processing suite with the addition of DBS Data’s Purifi scheme, providing…