JD Williams enlists Wan and Love for data-led TV blitz
N Brown Group-owned online shopping giant JD Williams is bolstering its efforts to attract mid-life women through a new data-driven…
TV advertising
Dancing Lucky Cow spot gets a lucky break at the ASA
A Lucky Cow Bingo campaign, featuring a jovial Friesian stood on her hind legs dancing to music, has managed to…
Dunelm non-exec joins retailer as customer director
Homewares retailer Dunelm has recruited one of its own non-executive directors to take up the role of customer director as…
SunLife builds new team with Vanquis chief as CMO
Phoenix Group-owned financial services company SunLife has appointed a new chief marketing officer as it shakes up its team following…
ASA broadband clampdown ‘costing Brits £53m a year’
New broadband advertising rules introduced late last year are putting off over a third (38%) of customers from switching their…
Online ad issues continue to be major turn-off for CTV
Brands might be ploughing spend into connected TV but the medium is still suffering from many of the issues online…
B&Q hammers home that Leap Day is a DIYer bonus
Leap years might be nothing but a pain in the backside for many but B&Q is calling on DIY fans…
Horlicks insists it’s not just for bedtime in return to TV
Horlicks, the hot malted drink which was invented in 1873, is embracing 21st century TV technology to try to change…
Brits reject Amazon Prime ‘pay extra to go ad free’ plan
Amazon might have narked millions of its customers by effectively forcing them to view advertising on Prime movies and TV…
Aldi’s Kevin slices through opposition as top ad of 2023
Cannes Lions judges might be cringing all the way to the Côte D’Azur but Aldi’s latest TV ad, Kevin &…