WPNC boosts offer across traditional and online TV
WPNC has ramped up the agency’s TV creative and delivery capabilities with the appointment of a new team to enhance…
WPNC
WPNC hires Guide Dogs chief for top fundraising role
WPNC has appointed former Guide Dogs director of fundraising Hannah Wallis to its leadership team, as the agency beefs up…
How you can thrive in 2025…with charity fundraising
Despite the gloom and doom that seems to be the current fashion, 2025 is not – looking into our crystal…
Scope features real-life family in Christmas TV appeal
Disability equality charity Scope is launching a TV appeal which reveals ‘the hidden cost of Christmas’ for disabled families. The…
Balance authenticity and accuracy for ED&I success
With Black History Month (BHM) just ended, it’s a good time to reflect on charities’ progress on equality, diversity and…
Salvation Army launches legacy push with a difference
The Salvation Army has unveiled a new legacy fundraising strategy with an integrated campaign aimed at boosting gifts in Wills…
Watson: Push the envelope to fight ad mail price hike
Royal Mail’s potential takeover by Czech billionaire Daniel Křetínský might be grabbing all the headlines but users of direct mail…
WPNC revives Chameleon as charity tech specialist
More than 25 years after it first launched and a decade since it joined WPNC, technology business Chameleon is shifting…
What’s in store for 2024… for multichannel marketing?
If the IPA’s latest Bellwether budgets data is right, 2024 could be a bumper year for marketing. The survey found…
Scope hard-hitting Xmas ad exposes disabled poverty
Disability equality charity Scope is highlighting how the cost-of-living crisis has hit disabled people and their families hard, and the tough…