Rapp nets £35m Intel rival brief
Rapp has scooped the £35m integrated marketing account of Intel’s main rival – Advanced Micro Devices – after beating OgilvyOne…
Articles by DecisionMarketing
‘Paltry’ prices for personal data
The predicted stampede of consumers rushing to sell their personal data to marketers may never materialise after it was revealed…
Indicia buys social, search agency
Indicia has strengthened its social media and search capabilities by investing in London agency Make It Rain. Founded in 2008…
Sky set to slash marketing spend
BSkyB is poised to cut its marketing budget by a third, according to reports, adding hundreds of millions of pounds…
Is sales promotion really so odious?
Remember the time when a binman was a binman and not a waste management executive? The marketing industry has a…
COI chief and the bacon sarnie
As everyone knows, Lambeth can be a very dangerous place. None more so than if you work at the COI…
Simon Marshall heads to Chicago
The Marketing Store (TMS) managing director Simon Marshall is to spearhead the agency’s US office in Chicago, after three and…
Coalition ‘vandalises’ Post Office
The Coalition Government has been accused of “vandalising” the Post Office network following the Department of Work & Pensions decision…
Elvis scoops MAA agency of year
Elvis was crowned agency of the year at last night’s Marketing Agencies Association Awards, while Publicis Dialog – which is…
Kitcatt Nohr grabs Publicis cash
Publicis Groupe has opened its cheque-book again to strengthen its direct and digital capabilities with the purchase of Kitcatt Nohr…