Kwik-Fit starts direct agency hunt
Car servicing and repair company Kwik-Fit is understood to be talking to agencies about its direct marketing account, as part…
Articles by DecisionMarketing
Industry backs easy data access plan
The direct marketing industry has backed new Government plans to give consumers easy access to the information brand owners hold…
Posties want more bite for dog law
The postal union has backed new court guidelines which will see tougher sentencing for people owning dangerous dogs, although it…
Richard Lloyd exits Info Arts
Information Arts chief Richard Lloyd has left his role as vice-president of European data after two and a half years…
‘Lousy’ Tesco site faces ICO probe
The Information Commissioner’s Office has confirmed it is investigating claims that the security on Tesco’s website is so “lousy” it…
RSPCA ‘euthanasia’ claim rejected
Complaints about a DRTV and press campaign promoting the RSPCA’s ‘Home for Life’ service have been thrown out despite claims…
Data staff ‘working 7½ days a week’
Data and technology professionals claim they are squeezing the equivalent of 7.5 days into the working week, according to a…
TMW sets up ‘effectiveness’ team
TMW is continuing to shake up its agency structure by creating a new marketing effectiveness team – designed to work…
Paltry chugger clampdown blasted
The new regulatory system for street fundraisers – the much-maligned chuggers – has come under fire, with critics blasting the…
Porta seals buyout deal for WFCA
Porta Communications, the company embroiled in a legal fight with former Media Square directors, is set to acquire independent agency…