Judge rejects $20m FB settlement
Facebook’s $20m bid to settle a legal battle brought by a group of members who claim its ‘Sponsored Stories’ violated…
Articles by DecisionMarketing
Gocompare signs Stuart Pearce
Gocompare.com is launching a new execution of its ‘Saving The Nation’ TV campaign – in which celebrities attempt to silence…
Sky hunts direct marketing chief
Sky is searching for an interim head of direct marketing to spearhead the company’s operation to drive both new customer…
Busty still holds a torch for Games
Is it me, or is life just a little bit empty now that the memory of the London Olympics is…
DM, digital triumph in Govt rethink
Direct and digital marketing will get the lion’s share of spend in the Government’s new advertising framework – outlined this…
EHS 4D scoops Pets at Home CRM
The UK’s largest chain of pet stores Pets at Home has hired its first dedicated CRM agency, by appointing EHS…
FB suspends tagging for new users
Facebook has suspended its photo-tagging feature for new users in the UK and Europe – and could be forced to…
Data laws to aid A-level flunkers
The Information Commissioner’s Office is displaying its ‘fluffy side’ by urging students who have cocked-up their A-levels to use data…
Royal Mail to overhaul digital roster
Royal Mail has kicked off a review of its digital marketing account – worth an estimated £11m – the bulk…
Tesco data strategy ‘paying off’
Tesco’s £1bn recovery plan – which puts Clubcard data at the heart of the operation – is gaining traction after…