Tesco creates 700 online jobs
Tesco is bolstering its online shopping service by opening up a new hub – dubbed ‘dark stores’ because they only…
Articles by DecisionMarketing
Campaign shrinks in online rethink
Campaign magazine, the advertising trade rag loved and hated in equal measures, is to shrink and Marketing magazine is set…
Kids’ charity boosts data insight
Action for Children is aiming to paint a more detailed picture of its supporter base – and improve its targeted…
MBA walks off with Avios brief
Travel loyalty programme Avios, which rebranded from AirMiles nearly 18 months ago, has handed its direct and digital marketing account…
Busty gets to grips with donkey
Never let it be said that I’ve knowingly had horse in my mouth. And I was as shocked as anyone…
MoJ: ‘Scrap data protection officers’
Brussels’ plans to force companies heavily involved in processing personal data to hire dedicated data protection officers – at a…
£4bn gift card market faces crisis
The gift card market is facing a major crisis of confidence, triggered by fears that the perilous state of the…
IPA: Ray of hope for DM spend
There is a glimmer of hope for direct marketing spend, according to the latest IPA Bellwether Report, which shows budget…
Ofcom slaps down Playboy sites
Playboy has been slapped down by media regulator Ofcom and hit with fines totalling £100,000 after the watchdog found that…
John Lewis, Waitrose in DM review
The John Lewis Partnership has kicked off a review of the direct marketing accounts for both John Lewis and Waitrose…