Articles by Charlie McKelvey

£50bn of ads face block by 2016

Ad blockers are expected to wipe out nearly £50bn worth of global online advertising next year, according to an indepth…



Royal Mail data unit nets top gong

Royal Mail’s Address Management Unit, which manages its address databases, including the Postcode Address File (PAF), has become the first…


Danone pours more in HeyHuman

HeyHuman, the one-time sales promotion business which now fancies itself as an integrated advertising agency, has further strengthened its relationship…


ICO ‘enquires’ about Carphone hack

The Information Commissioner’s Office has released a bizarre statement following the breach of 2.4 million customer records at Carphone Warehouse,…


Prideaux to leave Publicis Chemistry

Publicis Chemistry executive creative director David Prideaux is understood to have resigned from the agency, after over eight years with…