News




Paltry fine triggers new ICO call

The Information Commissioner’s Office has used the prosecution of an embittered ex-wife – who was fined just £750 for stealing…



New goneaway file takes on GAS

The company behind the Mortascreen deceased file has joined forces with consumer data specialists Tracesmart to launch a goneaway suppression…


Data fears trigger brand exodus

Over 6 million consumers have pulled their custom from a business because of concerns about how they handle customer data,…


Chris Martin takes top role at WPN

Watson Philips Norman is strengthening its senior team with the appointment of Targetbase Claydon Heeley’s Chris Martin to work alongside…


Moreth>n Freeman axed in rethink

Direct insurance brand More Th>n is killing off the ‘Moreth>n Freeman’ brand character and replacing him with a marketing strategy…


WDMP scoops Govt fraud brief

The National Fraud Authority (NFA) has appointed WDMP as lead creative agency to devise twin consumer and business campaigns to…