O2 pledges £10m to fix data issues
O2 is planning to spend £10m to rip out core Ericsson database technology from its network and replace it with…
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DM chiefs plot Red Brick Rd deal
The co-founders of DM shop Ruby are poised to seize control of The Red Brick Road – the one-time toast…
Apple to run Samsung apology ads
Apple is being forced to run a major marketing campaign to confirm that Samsung did not copy the iPad after…
Brits pick up Echo Awards double
UK agencies had a disappointing night at this year’s International Echo Awards in Las Vegas, picking up just two awards…
Rapp scoops Barclays DM account
Barclays has pooled its UK consumer direct marketing account into Rapp, marking a return to the agency which lost the…
DMA signs up to experiential code
Brands engaging with consumers through experiential marketing activities will now receive increased legal and best practice direction following the DMA’s…
Even DM is hit as budgets shrivel up
The old maxim that in tough times marketers turn to targeted techniques appears to have fallen on deaf ears, according…
Howell and Hooper join Billingtons
Billington Cartmell founders Ian Billington and Paul Cartmell are leaving the agency following the completion of a buyout which sees…
EU threat to Google privacy
Google has been threatened with legal action unless it rewrites its new privacy policy – which allows private data to…
Santander online bank under fire
Santander has been accused of including highly sensitive data in cookies served on its UK website, sparking fears that users’…