News

Investigators have exposed a large-scale online advertising fraud that uses a network of hijacked computers to falsify billions of fake…

The Advertising Standards Authority has yet to formally investigate a single complaint about online behavioural ads (OBA) since taking on the…

Publicis Chemistry has appointed Gyro’s global planning chief Kevin Allen to take up the role of executive planning director. Allen…

The data industry has come under fire in a Sunday Times investigation which claims the existence of a “cyberazzi” of…

Those calling for data to be added to the balance sheet have had their case strengthened on the back of…

Royal Mail is throwing its weight behind a campaign designed to dispel common misconceptions about the environmental damage caused by…

Next week could determine the future of data-driven marketing as we know it, as the influential civil liberites committee (LIBE)…

Tesco is getting into the Easter spirit by launching a “Find the Eggs” marketing campaign, which uses Google Street View…

The Mary Rose Trust is bolstering its fundraising efforts with the launch of an online strategy that encourages people to…

The proposed changes to EU data laws could have a devastating effect on funding for the Information Commissioner’s Office, creating…