News

WPP has confirmed the merger of G2 Joshua and OgilvyAction to form what it claims will be the “largest activation…

Tesco has today launched its Clubcard TV service – following a trial to staff – and is offering its 16…

A “sexually suggestive” banner ad for MatureDatingUK.com which ran on YouTube has been slapped down by the Advertising Standards Authority…

Payday loan firms such as Wonga and QuickQuid are to face tougher marketing rules as part of a Government clampdown…

Diet Chef is aiming to create stronger ties with its online users by embracing behavioural email to build rapport with…

Twitter is to pull TweetDeck off iPhone and Android operating systems as part of a bid to secure greater advertising revenues, which…

Saab is bolstering the CRM strategy for its parts division by implementing a bespoke global marketing database, designed to precisely…

Customer loyalty in the UK mobile phone industry is as fragile as porcelain, with even the smallest price rise –…

The co-founders of DM shop Ruby have finally put pen to paper over the management buyout of The Red Brick…

Wunderman executive creative director Dave Harris has thrown in the towel at the agency, just weeks after boss Mel Cruickshank…